Do our sponsors have these business cards? They could be handing them out to new customers, who are also new to reefing. When I set up my tank it was very overwhelming, this is a complex hobby and most who are new to this will jump at a forum that can give them good solid info.
I don't want to be the 1 to say this, but the threads are spurratick sometimes, we're all guilty of taking a thread off topic at some point I'm sure. The only time I visit RC anymore, is when I'm having a hard time finding info here